Ometria Customer Success Monthly Digest

Lifecycle23 - Tickets now available!

We're excited to announce that our annual retail marketers event, Lifecycle, is back this year, and it's better than ever before!

On June 6th, discover the power of Resilience at Lifecycle23, where you'll get the chance to join a community of over 350 marketing leaders and share their perspectives on a trait that has become increasingly important in the face of recent challenges.

The day will consist of panel discussions and breakout sessions, with retailers delving into their strategies and success stories as they adapt, learn, and thrive in an ever-changing market. 

With confirmed speakers from brands such as Steve Madden, Hotel Chocolat, Ted Baker and The Cotswold Company, with still more to come, this is an event you will not want to miss out on!

We cannot wait to share more news about the sessions with you soon, but for now here are some key details:

Date: 6th June 2023

Venue: etc.venues, 155 Bishopsgate, London EC2M 3YD

Time: 09:00 - 17:30

Cocktail reception: 17:30 - 21:30

Our customer tickets are available now!

As a part of the CS Digest Community you can get discounted customer tickets by clicking on the button below!

Can't wait for Lifecycle23? Get a head start on the excitement by watching the video below, with many highlights and testimonies from Lifecycle22.

Get ready for an amazing experience!

Integrate your Truspilot product reviews with Ometria

As a retailer, you're always looking for new ways to tailor your marketing campaigns and gain valuable insights into your customers' behaviors. That's why you'll be excited to learn about Ometria's latest integration with Trustpilot. 

This integration allows you to capture your customers' most recent product reviews and ratings from Trustpilot and use this data to segment your contacts, personalise your campaigns, and gain new insights into your marketing strategy.

Segment Your Contacts Based on Reviews

You can now segment your contacts based on their recent reviews and use those segments to create personalised campaigns. For example, you can exclude detractors from your post-purchase campaign by adding a segment at the top of your campaign flow with no follow-up action. You can implement an even bigger step in your automation campaigns, setting your entry trigger using the Trustpilot latest review date custom field and creating separate segments for your promoters, passives, and detractors, tailoring a message to them.

Use Product Reviews in Your Emails

You can even use product reviews in your emails with the Trustpilot out-of-the-box integration. This allows you to use product reviews to personalise the messages that you send to your customers. 

By acknowledging your customers' pain in post-purchase campaigns you can follow up with your negative reviewers or exclude them from receiving broadcast emails.

Easy Integration

The best part about this integration is that it is incredibly easy to set up. You can connect your Trustpilot product reviews and Ometria straight from the UI with the out-of-the-box integration. Trustpilot sends published product reviews to Ometria from the moment the connection is activated, the data is sent in real-time and from there, you can start exploring all the features mentioned above to leverage Ometria into achieving your CRM goals. 

If you're already using Trustpilot, this integration is a must-try!

Learn how to set up your Trustpilot integration here.

Curious about something? We’re all ears!

Send us a message and let’s chat.

See you next month!